Engadget: Interview With Reggie Fils-Aime, Nintendo’s Sales & Marketing VP

Engadget: Interview With Reggie Fils-Aime, Nintendo’s Sales & Marketing VP
Advertising
Guy Brighton
  • 20 february 2006

Peter Rojas over at Engadget has interviewed one of the execs from what must be one of the most sexy electronics firms out there: Nintendo. Their simple product supported by an under-the-radar approach has won the brand many friends. Fils-Aime gives this insight about how Nintendo sees itself against the competition.

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