Games With Fashion
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TwitterSeattle based Edoc Laundry's clothes weave an episodic, multimedia game into the fabric of their garments. The concept is an extension of alternate-reality games in...
Seattle based Edoc Laundry’s clothes weave an episodic, multimedia game into the fabric of their garments. The concept is an extension of alternate-reality games in which people try to solve puzzles that are propagated online but require players to team up to find clues in the real world. Usually, the games are promotional vehicles for other products, including video games and movies.
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Every year, PSFK explores the most important topics in retail and the customer experience in our Future of Retail reports. On Jan. 16, 2019 join us for our Future of Retail 2019 Conference as we bring to life the findings from our latest FoR report and unpack the rise of the Direct-To-Consumer business and examine three key pillars that define this space along with case-studies from best-in-class DTC companies that include Nike, Target and Away.
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