An article in the Sunday Times profiles Jim Buckmaster, CEO of Craigslist. In the piece he gives some tips for a website to thrive:

“The problem with insane wealth is that not all of it is good,” says Buckmaster. Someone in the audience laughs insanely.

Buckmaster argues that the secret of the site’s success has been that it has not had to chase for extra dollars. Craigslist has no banner ads, no pop-ups: “Customers never ask for them,” he drawls.

The website doesn’t even have to think about what the competition is doing: “We just work on our project list. We don’t have the staff even if we wanted to mount some great response.”

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