What To Learn From Fashion’s Approach To Creativity

What To Learn From Fashion’s Approach To Creativity
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An article in the CSM looks at how the fashion industry manages creativity far better than film or music through it's lack of control to...

Guy Brighton
  • 21 february 2006

An article in the CSM looks at how the fashion industry manages creativity far better than film or music through it’s lack of control to it:

Although the music and film industries acknowledge the cultural commons as a source of inspiration, they then turn around and try to claim exclusive ownership of the results…
Creativity can endure only so much private control before it careens into a downward spiral of sterile involution. If it is to be fresh, passionate, and transformative, creativity must have the room to breathe and grow, “unfettered and alive.”… The fashion world recognizes that creativity cannot be bridled and controlled and that obsessive quests to do so will only diminish its vitality. Other content industries would do well to heed this wisdom.

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