David Peterson points to a system that may allow "Mass DIY Customization":Plastic buttons containing flavoring, color and even scent additives are placed around the bottle.

David Peterson points to a system that may allow “Mass DIY Customization”:

Plastic buttons containing flavoring, color and even scent additives are placed around the bottle. Users are able to select and press additive buttons to customize their beverage.

Thinking by Peter Davidson: Mass DIY Cutomization

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