Product Design: Raising the Bar At Samsung

Product Design: Raising the Bar At Samsung
Guy Brighton
  • 25 april 2006

An article in the NY Times looks at why Samsung, despite its success, is still frustrated:

So why is Kim Byung Cheol, a senior executive at Samsung, so anxious about his company’s future? Because, Mr. Kim and others fret, Samsung still has not mastered one crucial factor: originality.

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