Product Design: Raising the Bar At Samsung
An article in the NY Times looks at why Samsung, despite its success, is still frustrated:
So why is Kim Byung Cheol, a senior executive at Samsung, so anxious about his company’s future? Because, Mr. Kim and others fret, Samsung still has not mastered one crucial factor: originality.
With deep pockets, Samsung has won over consumers with clever designs and multifunction gadgets, like camcorders that download songs and refrigerators that also surf the Internet. It has swept up awards for cellphone designs that look like dashboards, tuxedos or pebbles in a stream. Last year, the company had $59.2 billion in sales and reported profits of $7.9 billion, 13 times as much as the 2005 earnings forecast by its rival Sony.