One of the lads in the office came over yesterday afternoon to tell us that adidas have started advertising in New York’s bodegas (those little deli-stores). The sneaker company has put their adicolor shoes in the windows and displays.
Yeah. Exactly. wtf!
Gothamist has provided a nice list of stores you can go check ’em out in.
Gothamist: Bodega-tising On Your Corner: