HMV To Go Dodo

HMV To Go Dodo
Advertising

When Piers Fawkes was in London a few weeks ago, he visited a few marketing agencies and the big buzz was that there was a huge pitch for advertising and online work for music retailer, HMV. Business is bad for HMV, but Piers' reaction was, "Why the hell are they talking to ad agencies? Will s an ad campaign or a cool site that will save them?"

Piers Fawkes, PSFK
  • 10 may 2006

When I was in London a few weeks ago, I visited a few marketing agencies and the big buzz was that there was a huge pitch for advertising and online work for music retailer, HMV. Business is bad for HMV, but my reaction was, “Why the hell are they talking to ad agencies? Will s an ad campaign or a cool site that will save them?”

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