Levi's embeds RFID tags to track jeans (not people).

No, it’s not the latest lase cut stiff and tight design, it’s a pair of jeans with an tag embedded in it so that Levi’s can track their inventory. Levi’s, who has been testing a system in Mexico and the US, says they will not be tracking people – just jeans – but still, the concept has raised some privacy concerns. Mobile Mag says:

Conceivably, assuming that the people who buy the test-case Levi’s clothing do not have the RFID tags removed, someone with an RFID reader could track the movements of people based on what they are wearing.

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