Microsoft Launches Contextual Advertising Network

Microsoft Launches Contextual Advertising Network
technology

MSN will host contextual advertising with their search engine results - much like Google does with its Adsense network.

Piers Fawkes, PSFK
  • 5 may 2006

MSN will host contextual advertising with their search engine results – much like Google does with its Adsense network. Scoble comments:

So, why does Microsoft care so much about the world that Google is the leader in? Well, cause the advertising industry is a lot bigger than the software industry. Translation: the MBA’s here see a lot more growth potential in advertising-backed software than they do in software that you go to Fry’s and buy.

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