Packaging Ideas: Gaultier Squared & Magnetic Attraction

Packaging Ideas: Gaultier Squared & Magnetic Attraction
Guy Brighton
  • 2 may 2006

Gaultier sent us their new fragrance Gaultier2 (squared). What caught our eye is the fact that in the pack is two glass bottles – magnetically clung together. The idea here is that you give one to your partner/lover and keep the other one for yourself. When you next meet you will, erm, smell the same. We asked ‘The Lady’ for a response to the smell and she said, “Yummmmmmm. Niceeeeee.”

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