In the RED edition of the Independent, Stella McCartney asks Giorgio Armani about fur, fashion, film and RED. On inspiration, Giorgio says:My sources of inspiration are the same - travel, film, books, music and art; essentially the culture that surrounds me.

In the RED edition of the Independent, Stella McCartney asks Giorgio Armani about fur, fashion, film and RED. On inspiration, Giorgio says:

My sources of inspiration are the same – travel, film, books, music and art; essentially the culture that surrounds me. However, as I have grown older, I've realised the extent to which I find people fascinating and inspiring. I love to watch people (those I know, and those I don't), and study mannerisms, expressions, the way they walk and hold themselves. People's characters are central to how I imagine dressing them. I believe that clothing should always celebrate the personality of the wearer, and not overwhelm it.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in