In Brief

The first week of our new site seems to have gone pretty well. We got some nice comments from marketing commentators and the number of Marktd users suggests that people "get it". The traffic (publicly available) showed a peak of interest at the start followed by an understandable decline....

The first week of our new site Marktd seems to have gone pretty well. We got some nice comments from marketing commentators and the number of Marktd users suggests that people "get it". The traffic (publicly available) showed a peak of interest at the start followed by an understandable decline. The range of topics that stories fall under is also encouraging.

A few of the issues that have cropped up are as follows:

The site is for marketers but the people who read PSFK aren’t necessarily in that profession. By redirecting the traffic from PSFK.com homepage, I think we confused some of our regular readers. One user ‘hijacked’ the system and as there was no human moderator last week – a random story remained top of the Top Marktd News all week. This shouldn’t happen going forward. The navigation doesn’t highlight if you’re in New, Latest or Top Marktd news No RSS for Top Marktd news With time – enough content will be submitted to fill each of the category areas to make Marktd useful for many who visit. Right now, some categories hold little content. It’s been suggested that we double confirm the email sign up.

Any further comments, email me.

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