Red Bull To Run MusicLabs To Reach Young People

Red Bull To Run MusicLabs To Reach Young People
Piers Fawkes, PSFK
  • 23 october 2006

Red Bull is looking for alternative ways to reach young people – one method they employ is a traveling lab that helps young people record and produce their own music. A press release says:

Red Bull Energy Drink selects Big House film and photography studio in San Francisco to host its cutting-edge multisensory marketing program, Red Bull MusicLabs, a state-of-the-art hands-on music lab for up-and-coming recording artists across the country.

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