Advertising In RSS Feeds
Adotas reports that advertising on blog and other media’s RSS feeds is looking more attractive:
RSS feed management and advertising company FeedBurner has increased its customer base by 300% over the past six months, giving feed advertisers more than enough blog, news and website feeds to play with this holiday season.
FeedBurner services more than 28 million subscribers daily. Commercial blog networks like B5 Media, Federated Media and the Gawker Media network account for “only” six million of them, but still represent the company’s core competency. Other content providers include mainstream news sites, like Reuters, USA Today and Wired News, and independent blogs.