Marlboro Zippo Packaging
Piers Fawkes is the founder and CEO of PSFK, leading retail & business intelligence platform, founder of Retail Innovation Week and co-founder of Wallkit. Piers is considered a trends and innovation expert and is called to provide talks around the topics of the reports that he and his team publish every month. He has provided hands-on advice to future-forward brands including Apple, Facebook, Google, Nike, Red Bull, Samsung and Target.
OK, as ex-smokers we hate ciggies – but we couldn't help taking a snap of this Zippo-inspired packaging from Marlboro.
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