Pic: Peeterman Artois

Pic: Peeterman Artois
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So, the big push in the UK is for lower alcohol beer. We guess that this may be in response to the fact that less people are drinking booze at lunchtime (gawd forbid) and so brands are bringing beers with alcohol content of around 4% onto the market.

Piers Fawkes, PSFK
  • 28 november 2006

So, the big push in the UK is for lower alcohol beer. We guess that this may be in response to the fact that less people are drinking booze at lunchtime (gawd forbid) and so brands are bringing beers with alcohol content of around 4% onto the market. This is an ad for Peeterman Artois which comes from Stella Artois.

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