The Future Of Newspapers
The Independent has interviewed several senior British media execs and asked their opinion about the future of the newspaper.
John Ridding, CEO, ‘Financial Times’
There’s no doubt that we are seeing the biggest changes and challenges to the newspaper industry for a generation, and certainly for the 19 years I have been at the FT. But from where I sit the doom and gloom is way overdone.
We are seeing good momentum, we are firmly back in the black and are positive about our prospects.
In a time of industry disruption and fragmentation it’s all about defining your audience and being clear about what makes you different and essential. For us, a powerful force has been the globalisation of business. We have been in step with that trend and that strategy is paying off now.