General Motors Corp. is rebuilding from scratch its massive exhibit for the North American International Auto Show in Detroit in an effort to highlight its new emphasis on stylish vehicle...

General Motors Corp. is rebuilding from scratch its massive exhibit for the North American International Auto Show in Detroit in an effort to highlight its new emphasis on stylish vehicle designs.

GM says the auto show display will complement its stylish new vehicle designs and showcase each of its eight brands.

The 120,000-square-foot display at Cobo Center will be about the same size as in past years, but will be sectioned off from its competitors with its own walls and ceilings — creating a show-within-a-show feeling. A bejeweled GM corporate logo and 26-foot-tall stainless steel ribbon will greet visitors to the exhibit’s entrance, where they will be funneled into 10 separate display areas: one for the overall company, one highlighting the company’s corporate strategy and one for each of GM’s eight brands.

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