Nike Trial Van

Nike Trial Van
Advertising

Nike Trial Van is currently making pit stops at running events, roads and trails parks in Europe where interested consumers can try on one of over 1,000 pairs of running...

Ozgur Alaz, Promoqube
  • 4 december 2006

Nike Trial Van is currently making pit stops at running events, roads and trails parks in Europe where interested consumers can try on one of over 1,000 pairs of running shoes and take them for a test run with no cost involved. The Nike rep is not allowed to sell anything, so people don’t have to feel pressured to spend money. They just offer shoes, advice and water. It’s beyond advertising. an effective tool.

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