In September 2006 PSFK interviewed an artist, a director, a few writers, a media executive, a web entrepreneur, some ad agency planners, the heads of a new style creative company and a guy who sells water like it’s someone we know.

We wanted to understand what inspiration was to each of them, where they got it and why they needed it. Here are their answers. We thought it might be helpful if we put all the answers in one single document for you to print off and read on a plane or a train sometime.

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