In a piece in Campaign, Russell Davies argues that the activity of webusers is not so much content-creation but content-editing. He says:

Consumer Edited Content is a better description of what most regular folk usefully do online; they point at the good stuff. They take the streams of garbage out there, from real people or mainstream media, and they help us sieve through it for the nuggets. They do it with tags, blogs or email or simply by allowing their own behaviour to be logged and shared through services like last.fm.

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