Nike Air Book

Nike Air Book
Henry Lambert
  • 10 january 2007

Nike are brilliant at the detail of brand. They don’t just make sports shoes and apparel, they create the story and myth around their products.

The latest example of this is the Nike Air Book. A history and guide to the Nike Air concept, the book details the Air models one by one providing detailed images on the design of the shoes and their air cushions. It even comes with the legendary Nike Air Max 95 air cushion.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.