In order to help create more of a semantic web for the advertising and marketing community Russell Davies has created the Plannersphere.

The Plannersphere has been used to define the group of planners that blog but to make it more useful and more educational it has become a wiki where anyone can access the key information for planning and branding.

The Plannersphere promises to be a fantastic resource for anyone involved or interested in brands and marketing so if you’ve got something you think the world should know about go over and put it on the Plannersphere.

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