Social Retailing: “Is This Dress For Me?”

Social Retailing: “Is This Dress For Me?”
Design

IconNicolson has a “social retailing” vision which means mashing up social computing and near-field communication technologies with youth shopping habits – to target young adult shoppers. As a part of...

Ozgur Alaz, Promoqube
  • 23 january 2007

IconNicolson has a “social retailing” vision which means mashing up social computing and near-field communication technologies with youth shopping habits – to target young adult shoppers. As a part of this project, they have come up with an interactive mirror that sends a live video feed to any cell phone or e-mail account selected by a shopper. CNet reports:

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