2007 Trends : Simply Complex

2007 Trends : Simply Complex
Design

One of the most over-speculated and questionable trends today must be the concept of simplicity. You can't miss a trends report or prediction without it popping up. Arguably, our current...

Piers Fawkes, PSFK
  • 9 january 2007

One of the most over-speculated and questionable trends today must be the concept of simplicity. You can’t miss a trends report or prediction without it popping up. Arguably, our current fascination with simplicity was born our of the launch of the iconic and sleek iPod and then reinforced by the arrival of products and brands like the American Apparel, Uniqlo, the RAZR and even Tivo.

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