Grant's on a bit of a roll this week. Today he looks at the concept of what is an idea and are there more ideas today than there were yesterday. A must read.

Grant's on a bit of a roll this week. Today he looks at the concept of what is an idea and are there more ideas today than there were yesterday. A must read. Here's a super para:

The internet is a new urbanization. It changes what we think and multiplies the ideas with which we think. Come to that the internet actually makes for a globalization. Ready access to sites like Wikipedia and about.com allow us to deepen our understanding of any one of idea and to cast the net in search of new ideas. Even as we become ever more urban, I can be more global, traversing intellectual continents, sailing opinion seas that would otherwise have taken more substantial investments of time and energy. The internet makes me a citizen of worlds outside my own, and this too must multiply the ideas at my disposal. At the very least, it will renew the urbanization effect by which I am exposed to more difference and obliged to offer more explicitness. Access to people and difference of opinion forces me to be more explicit. Access to more intellectual resources empowers my internal hedgehog to cultivate what I do know and it empowers my internal fox to find out things I don't know, in both cases multiplying the ideas I call my own.

UP YOUR QUOTA FOR JUST $15 A MONTH
PSFK’s Premium Subscription provides access to a database of over 100,000 articles featuring new ideas, interviews, analysis and opinion on the latest innovation in brand, customer and retail experience.
Already a subscriber? Log in
(powered by Wallkit)