Phones: Envy Vs Function

Phones: Envy Vs Function

Motorola misread the market and, eager to cash in on the phone's popularity, damaged the reputation of the RAZR by offering cheap deals on the phone to get everyone buying it.

Piers Fawkes, PSFK
  • 5 february 2007

There’s an interesting article over at the NY Times that follows the fall of the popular RAZR phone – a phone that was the must-have only a year ago – and its affect on the profits of the Motorola group.

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