Why Are Newspapers Buying Up Communities?

Why Are Newspapers Buying Up Communities?
Innovation

There's an interesting thought piece by Bjorn Jeffries in Sweden who reacts to local newspapers' moves to buy up web based communities. He argues that newspapers, having got stung by the loss of classified sales to Craigslist and Blocket.se, are wrongly scrambling to buy the next big thing...

Piers Fawkes, PSFK
  • 23 february 2007

There’s an interesting thought piece by Bjorn Jeffries in Sweden who reacts to local newspapers’ moves to buy up web based communities. He argues that newspapers, having got stung by the loss of classified sales to Craigslist and Blocket.se, are wrongly scrambling to buy the next big thing:

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