There's something about the isolation and arrogance of the Bay Area tech community that makes us cringe whenever the geek-folks open their gobs. There's a depressing video featured on the Business 2.0 site of a panel of San Francisco web 2.0 entrepreneurs discuss the future of advertising.

There's something about the isolation and arrogance of the Bay Area tech community that makes us cringe whenever the geek-folks open their gobs. There's a depressing video featured on the Business 2.0 site of a panel of San Francisco web 2.0 entrepreneurs discuss the future of advertising.

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Apparently on the West Coast, the world hates advertising. The panel suggests that the solution for the industry is that consumers need to make the ads in the future…

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