Media & Brands Become Agencies

Media & Brands Become Agencies
Piers Fawkes, PSFK
  • 8 march 2007

At the recent PSFK Conference in New York, a panel was held that looked as media as the new creative agency. Meanwhile, Influx Insights point out that Channel 4 TV in the UK is also providing creative services – and in the brand world, Ralph Lauren has set up Global Brand Concepts to offer creative services to other brands.

Access this article for free
Fill in your email address below and we’ll get you signed up for 30-day access to our content and newsletters.
Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.