In an attempt to woo Gen Y and broaden their horizons, the New York Times is launching a contest on MySpace today called Win a Trip with Nick Kristof. According...

In an attempt to woo Gen Y and broaden their horizons, the New York Times is launching a contest on MySpace today called "Win a Trip with Nick Kristof." According to the MySpace page, the Times is looking for "two intrepid and articulate people to join Op/Ed columnist Nick Kristof in Africa this summer–and one of them could be YOU!" Though if YOU think a trip to Cancun is slumming it, better not apply.

This trip is for rugged Angelina-types only. In his Op-ed column on Sunday, Kristof gave a brief snapshot of his itinerary: Rwanda, Burundi and Congo. Last year (when the Times partnered with MTVu), he and the winner saw starvation in Ethiopia, the wake of genocide in Darfur—the two were even held up at gunpoint by bandits. This trip makes the Peace Corps look like Spring Break.

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