A project by The Who's Pete Townshend allows people to create their own musical identity through music. The Method is an Internet-based software program that enables the user -- or "sitter" - to generate music from unique, inputted data. The sitter can upload four strands of personal information into the system, consisting of a digital photo, a rhythm, a sound and a voice.

A project by The Who’s Pete Townshend will allow people to create their own musical identity through music. The Method is an Internet-based software program that enables the user — or “sitter” – to generate music from unique, inputted data. The sitter can upload four strands of personal information into the system, consisting of a digital photo, a rhythm, a sound and a voice.

The project was the culmination of an idea which had percolated since his art school days in the 1960s. The concept was first introduced in the early 1970s via music intended for the Townshend-penned Lifehouse song cycle and planned concept album, which eventually morphed into the Who’s Who’s Next album.

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