There are many guidelines we as individuals can follow to live green. And sure, we should all do our part. But when we're called upon to limit TP consumption to...

There are many guidelines we as individuals can follow to live green. And sure, we should all do our part. But when we're called upon to limit TP consumption to one square at a time, while companies are flushing away resources in massive quantities, we must examine the cost to our quality of life.

No wonder a recent British study found that consumers want big business to pick up some of the slack. Results of ‘What Assures Consumers?' show that people in the UK and the US are very concerned with the role corporations play in climate change and distrust corporate environmental claims. Further findings:

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