For those of you who have read our previous posts about FON, the WiFi community that allows for easy access to other people’s routers via specific “hotspots” such as coffee-shops, this is simply an update.
FON ended up giving away just under 7,000 routers, 5,000 more than they anticipated. They saw a huge increase of FON hotspots in highly dense, Starbucks-populated areas. In the U.S. as a whole there are now 70,000 FON hotspots, making it the number one market worldwide.
Also, their new advertising campaign involves a matador hanging around various storefronts trying to solicit people’s internet. Weird.