Is It Time To Kill Marktd?
We launched Marktd, our ‘marketing news by marketers for marketers’ site, about a year ago. It’s built on a Digg like system where stories get voted on and the popular ones rise to the top.
The site now has 4,200 user submitted links on all aspects of marketing and advertising. And traffic is ok. But we’re thinking about killing it because:
* In the real world, people don’t seem to be compelled by the status of being top ‘Digger’. Maybe it’s something about already having perceived real world status.