PSFK has reported on this development before, but the news just keeps coming in and it looks as though the trend is for real now. After the unqualified success of...

PSFK has reported on this development before, but the news just keeps coming in and it looks as though the trend is for real now. After the unqualified success of such console games as Guitar Hero, the music industry, which as everyone knows has been giving a rather lackluster performance of late, has discovered that a vast and obsessed market lies before them entirely untapped, and accordingly they have started to make their presence known there. Once a track has made it into the living room a million or so players, the MySpace and iTunes downloads begin en masse without anybody ever having to make an album, and in a flagging market this is a poweful incentive to get people listening to music in new formats. Electronic Arts have even created their own label so as to disseminate their music with the greatest possible effectiveness.

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