Capsule Interview Series: Baxter of California
Baxter of California has been assaulting the mens skincare market lately, changing the way guys view grooming the world over. Not only do they offer products of exceptional quality, but also deliver when it comes to design. Coolhunting has covered them before and wrote:
One of the oldest mens grooming lines in the US—created in 1965 as Super Shape and popular with men during the ’70s—Baxter has recently repositioned itself with a modern look and improved formulations that combine science and natural ingredients.