Capsule Interview Series: Yoko Devereaux

Capsule Interview Series: Yoko Devereaux
Guy Brighton
  • 10 july 2007

How did you get involved with Capsule?

With a brand like Yoko Devereaux, many of the traditional trade shows aren’t
the best match, so being able to showcase the brand in an atmosphere that’s
a bit more sophisticated, laid back and that actually compliments the
collection is ideal. When BPMW starting describing their vision for
Capsule, I was sold instantly. Plus, the caliber of other collections
showing at Capsule are great compliments to Yoko Devereaux – it should be a
great presentation all the way around.

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