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In his weekly NY Times column Jack Rosenthal ponders what to call a huge group of the population who refuse to pop-off.

Piers Fawkes, PSFK
  • 23 july 2007


In his weekly NY Times column Jack Rosenthal ponders what to call a huge group of the population who refuse to pop-off and would rather stay active, healthy and live longer. Jack writes:

Some people have always lived to be very old, but never before have so many lived so much longer and stronger. The words “poor,” “sick” and “old” used to be virtually hyphenated. Many millions can now look forward to 20, 25 and more years after retirement of decent health, sustainable income, productivity and service… What to call these millions[?]

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