Lowering The Alcohol In Wines

Lowering The Alcohol In Wines

We've already noticed the introduction of lower-alcohol beers in UK pubs (maybe a way the drinks industry is trying to combat the trend away from the lunchtime tipple), and now we see the introduction of the lower-alcohol wine.... And certainly a lot less fun.But it would be good to cut down, which is why we're all about the new low alcohol wines hitting the market.

Piers Fawkes, PSFK
  • 3 september 2007

We’ve already noticed the introduction of lower-alcohol beers in UK pubs (maybe a way the drinks industry is trying to combat the trend away from the lunchtime tipple), and now we see the introduction of the lower-alcohol wine. Urban Junkies alerts us that Waitrose and Sainsbury are launching new wines to cater for the lighter end of the market. UJ says:

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