danah boyd is a well know and widely recognized expert on the subject of youth and social media like MySpace, YouTube, Facebook and Xanga. In particular, she is interested in how teens formulate a presentation of self and negotiate socialization in mediated contexts amidst invisible audiences. PSFK wanted to know how she saw young folks' perception of social media changing and what companies were doing well in adapting to these changes.

danah boyd is a well know and widely recognized expert on the subject of youth and social media like MySpace, YouTube, Facebook and Xanga. In particular, she is interested in how teens formulate a presentation of self and negotiate socialization in mediated contexts amidst invisible audiences. PSFK wanted to know how she saw young folks' perception of social media changing and what companies were doing well in adapting to these changes.

What one critical shift in youth culture should we be aware of today. Why?

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