McDonald's Sells More of Its Ethical Coffee
In addition to now offering free WiFi at all of their UK stores, McDonald's has become the first major retailer to switch to coffee certified by the Rainforest Alliance – increasing the number of cups sold daily by 15%.
From The Guardian:
Chris Wille, chief of sustainable agriculture at Rainforest Alliance, said: “The UK has been at the forefront of global demand for sustainably grown goods and companies large and small are responding by putting sustainability at the heart of their sourcing strategies. These commitments are delivering real benefits to more than a million farm workers and their families as well as the environment on which they depend.”