The CEO of one of our favorite companies without a clue, NBC Universal, has told his colleagues and peers that their industry faces the music industry style mayhem unless they take on... Apple.

The CEO of one of our favorite companies-without-a-clue, NBC Universal, has told his colleagues and peers that their industry faces the music industry style mayhem unless they take on… Apple.

Jeff Zucker believes that Apple is going to kill the movie industry with low priced video content. Maybe he doesn’t remember that Apple gave a drowning music industry a lifeline with the iPod then iTunes. It was only when Apple gave people a new way of getting and listening to music did people start paying for music again (not all of it, but some at least). NBC Universal is doing a Sony with it’s restrictive Hulu video portal. Sony failed time and time again restricting its format and content. Folk just don’t want to pay for restricted DRM content. They want it on their terms, anywhere, anyhow and generally for free (unless it’s just easier to get the track at iTunes for 99c).

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