Burt’s Bees Sells Out

Burt’s Bees Sells Out
Advertising
Joel Horowitz
  • 9 november 2007

Clorox, the chemical company best known for making chlorine-based bleach and Kingsford Charcoal, purchased the seemingly indie-personal-care brand, Burt’s Bees for $925 mil. The move wasn’t surprising to most industry insiders, as Burt’s had been making larger distribution deals in the past several months:

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