PSFK arrived early this morning for an advance opening of the first Muji shop in the US. Some Muji products have been available for a few years through the MOMA Design Store. The new 3000 sq.ft. location on Broadway in Soho makes available a wider selection of organizational products, furniture, cookwear, and clothing.

The space itself is minimally decorated. Tall perimeter shelving does a good job of presenting merchandise. Two large glass shelving units hold smaller items and are the big architectural character pieces in the space. There is a customizable pen display adjacent to the entry that is pretty cool. It allows you to mix and match pen components to your desire.

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