Etsy Examined

Etsy Examined
Orli Sharaby
  • 17 december 2007

If you haven’t read it yet, Rob Walker’s feature article Handmade 2.0 in this week’s New York Times Sunday Magazine is an informative, insightful piece about the marriage between DIY and Web 2.0, focusing largely on the runaway success of online marketplace Etsy. What makes the article such a great read is the detail to which Walker chronicles the recent history of DIY, examining the reasons for its rise as a cultural phenomenon with regard to the growth of the internet and web 2.0.

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