M&S Offers Cash for Unwanted Clothes

M&S Offers Cash for Unwanted Clothes
Retail
Amanda Gore (PSFK London)
  • 21 january 2008

Leading UK retailer Marks & Spencer has teamed up with Oxfam to incentivize charitable donations. The ‘M&S and Oxfam Clothes Exchange’ aims to get everyone recycling their old clothes by offering a £5 M&S voucher in return for donating a bag of unwanted clothes to one of the charity’s stores that includes at least one item of M&S clothing (they will accept anything except underwear). A six month trial will run from January 28 in 790 branches of Oxfam across the UK and Republic of Ireland, with vouchers received valid for a month, in the hope that free money will encourage more recycling and reusing.

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