We've been following the work of culturepreneur Jeff Staple for a while now, so we were pretty excited to hear that Nike Considered, a project he and his team began developing more than four years ago, would be making its mass market debut next month. Nike's upcoming Air Jordan XX3 will be the brand's first truly green sneaker, made fully “Considered” – which, according to Staple's blog, must maintain these benchmarks:

1. Must be made from recyclable materials. (i.e., 100% recyclable plastics or veg-tanned leathers.) 2. Zero Toxins. Zero chemical adhesives. (no glue.) 3. Mechanical vs Chemical. (using mechanics and engineering to put the shoe together instead of chemical solutions.) 4. Closed Loop Technology. (the shoe must be able to come back 100% as another shoe or something else. Nothing goes to waste.)

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