Danwei, one of PSFK's go-to sources for stories and commentary on media in China, recently introduced a new addition to its content offerings: Shanghai Beat, a monthly (or so) video series aimed at uncovering and sharing “Alternative Shanghai.” Hosted by Adam Schokora, the show is a window into the daily life and emerging subcultures in China's wealthiest city and also introduces viewers to some of China's most promising new musicians (each episode concludes with a live performance by an up-and-coming local band). PSFK Friend Sean Leow was featured in the second episode of the show discussing Neocha.com, a social networking site for Chinese creatives in the worlds of music, art, and design. Leow, a co-founder of the website, discusses the rise of the indie music scene in China and the need for more niche platforms like Neocha to foster creativity and collaboration in the 1.3 billion-strong nation. Watch here:

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in